Supporting the programme and encouraging uptake

You can help by promoting The Children's Traffic Club London (CTC London) in general, and encouraging uptake in your local area through nurseries, early years settings and health centres.

CTC London promotes road safety and active travel including walking, cycling and scooting as well as public transport use. It therefore lends itself to integration with other initiatives you may be supporting to help achieve your objectives.

Because CTC London has been developed to be a very visual programme it is particularly useful where English is spoken as a second language, and can help embed road safety and active travel messages with this audience.

We have developed online resources for nursery leaders and professionals to support you in your settings

Nursery leaders

The successful delivery of road safety education can be greatly increased if there is a shared responsibility within the early years settings with parents/carers. Children will learn effectively if they are hearing the same messages within your setting and at home, so it is essential that parents/carers are encouraged to become involved with the programme from the earliest opportunity.

Twice a year, in line with the academic calendar, an invitation is posted to all London nurseries to enrol their class into The CTC London. To register your class just complete the online registration form, return the invitation by post using the freepost envelope provided or by email to hello@TrafficClub.London. Members' packs are then sent directly to nurseries for distribution to their children to take home.

For those nurseries that provide information on the average ethnicity of their children, TfL will send you some FREE goodies. This information will help us ensure we reach some of our more vulnerable communities.

A specially downloadable Nursery Guide in partnership with Professional Association for Childcare and Early Years (PACEY) and aligns the programme to the Early Years Foundation Stage (EYFS). The resource is developed to help support you in educating the children about road safety and active travel with extended core resources for use in group situations.

Click here to access these resources now.

How it works

At the beginning of term your child's nursery is sent an invitation to enrol your child in The Children's Traffic Club London (CTC London). Children are given a members pack which they should pass on to you.

The pack introduces your child to all The CTC London material. You will also find a unique Magic Code that gives you and your child access to all the online material. Just pop in your code and email address. To get your free height chart, just complete your address details during registration so we can send this to you.

In the members online area, you'll find lots of fun interactive stories, games and songs for your child. There is also an App available for members to download free from iTunes and Google Play, which means your child can play the simple games to help reinforce the road safety and active travel messages they will have learnt through the printed and online content.


It is key for stakeholders such as Borough Officers, School Travel Advisors, and Health Professionals to support CTC London by encouraging membership of the programme in your local area. Your support is critical in promoting the programme by engaging and communicating with nurseries, playgroups, childminders and professionals who work with this audience.

The downloadable guide has been developed to help you target these groups who have access to parents/carers and their children. Within this guide we have provided information about the programme; what it is, how it works and an outline of members content. It also provides guidance on how you can make use of the 'Online resource bank' below for additional support to help promote the programme in your local area.

Please see link below to download your copy. There is also a PowerPoint presentation for you to adapt for your needs together with simple presenters notes.

Login to access the online resource bank now.